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  • Writer's pictureLuke Stoffel

Mozilla Builders Branding and Design

See full portfolio as a PDF or on my recruiting website.


Empowering Innovations: Collaborative Creations with Mozilla Builders to Fix the Internet

Embarking on a journey with Mozilla Builders, a champion for a healthier Internet, was not just a design project; it was a direct contribution to shaping the future of digital landscapes. Under the resonant call to "fix-the-internet," Mozilla had set the stage, inviting brilliant minds to contribute towards reinventing our digital world. An astounding reception of 1500 ideas showcased the collective consciousness towards building a better, seamless, and inclusive internet for all.


As part of the Mozilla Builders Incubator team, my journey involved navigating through the sea of over a hundred evolving projects, each one encapsulating a unique idea, a different challenge, and a fresh perspective towards fixing varied facets of the internet. My role, though anchored in creating branding and UX/UI design, transcended those boundaries as we collectively engaged with startups, turning their innovative sparks into palpable, functioning digital solutions.


Working collaboratively with a startup, the endeavor was to create not just an iPhone app but a user experience that was intuitive, engaging, and seamlessly intertwined with the brand’s identity. Each design element, interaction, and visual cue was meticulously crafted to resonate with the brand’s ethos, ensuring that users were not just utilizing an app but immersing in a brand experience that stood synonymously with innovation and user-centricity.


The brand creation and app design were not mere visual tasks but strategic endeavors to ensure that every pixel, every interaction, and every visual element was a step towards a better, more user-friendly, and innovative internet. Each project under the Mozilla Builders was a thread in the larger tapestry of the internet that we aimed to weave, ensuring stability, innovation, and inclusiveness were at the core.


Navigating through the multitude of ideas, synergizing with innovators, and being part of shaping applications that stand as solutions to real-world digital challenges was an enriching, impactful, and insightful journey. A journey where design was the vehicle driving towards a destination - an internet that was a little more fixed, a little more user-friendly, and a whole lot more inclusive and innovative.

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